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FFW Designer Profile

FFW Designer Profile

FASHION FLAUNT – ROSHIKA CHAND

The 2016 Fiji Fashion week is almost here. We profile some of the designers that will be part of the event.

Fashion Flaunt Designer Roshika Chand.

Fashion Flaunt Designer Roshika Chand.

Why did you become a fashion designer?

To live life fully, you have to love what you do! I adore styles, beauty, glamour, fashion and clothes. My dream, drive and ambition, is to love what I do and wake up every morning excited about it! From a young age I have been designing and sketching as a hobby, I suppose it’s a natural talent for me. It’s my passion. It’s in my blood.

What is your favorite part about being a fashion designer?

Wearing my designs and seeing others in my designs is so thrilling and motivating. For me designing and fashion is a natural part of me. It is what I was born to do.

What favorite quote or mantra do you live by?

I have a few- God first. Love wholeheartedly, always be kind and humble. Never regret anything! Your success is thrilling but your failures are hard lessons learnt. Dress up to Stand Out.

Can you tell us about your collection for FJFW16? What should the audience expect?

Check out my blog on the Flourish Collection at www.fashionflaunt.com.au

What were your inspirations for the designs?

The flora of Fiji are my inspirations. Why? Because Fiji is where I was born and also I adore working with colours!
Generally, my life experiences inspire my collection whether it be my Indian background, my life in Australia growing, living in Japan for 5 years or my travel and life experiences.

How did you select the materials you used?

My fabrics show a theme- flowy, florals and feminine.

Were the materials difficult to work with?

I did some dresses, which had to be manually dyed and flow well to look natural. The colour of the frangipani flower for example, blending in the yellow and shading it into a pure white appearance. To get the perfect look was quite a task. I work with a great team and my coordinator, Sinnie did a fabulous job.

Where do you see YOUR BRAND in 5 years’ time?

The aim is to establish an identifiable brand that Fashion Flaunt will be the first choice of brand for women who want to stand out and embellish their style. We will have boutiques in Fiji, Australia and ship our products worldwide.

The most fascinating day will be when celebrities will wear Fashion Flaunt Designs. I dream big because I have the potential, I know I can do it and always God guides my plans.

Our future proceeds will go into funding and assisting orphans and encouraging disadvantaged woman to follow their dreams and talents. To be in an independent woman is a mark of a Fashion Flaunt woman.

What is the biggest lesson that you have learned since you started designing or when joining the fashion industry?

Take your time!

What advice would you give to aspiring fashion designers?

Prepare yourself to work very hard. If it is your passion and talent you will always be motivated to go for it!

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